Table 2 Distribution of YouTube™ video characteristics in different information content video groups
From: “How I whiten my teeth”: YouTube™ as a patient information resource for teeth whitening
Video Characteristics | Poor-Information Content Videos (n = 35) | Moderate-Information Content Videos (n = 53) | Good-Information Content Videos (n = 12) | Total |
|---|---|---|---|---|
Video Source | n (%) n (%) n (%) n (%) | |||
Clinic/Hospital/University | 0 (0.0) | 2 (3.8) | 3 (25.0) | 5 (5.0) |
Dentist/Specialist | 0 (0.0) | 2 (3.8) | 7 (58.3) | 9 (9.0) |
Layperson | 17 (48.5) | 41 (77.4) | 2 (16.7) | 60 (60.0) |
Other | 18 (51.4) | 8 (15.1) | 0 (0.0) | 26 (26.0) |
Video Purpose | ||||
Definition | 18 (51.4) | 47 (88.7) | 9 (75.0) | 74 (74.0) |
Procedure (Material making) | 22 (62.9) | 7 (13.2) | 0 (0.0) | 29 (29.0) |
Procedure (Application) | 12 (34.3) | 37 (69.8) | 5 (41.7) | 54 (54.0) |
Comparison (Products) | 0 (0.0) | 5 (9.4) | 1 (8.3) | 6 (6.0) |
Before-After Bleaching | 5 (14.3) | 20 (37.7) | 4 (33.3) | 29 (29.0) |
Post-op sensitivity/Symptom | 0 (0.0) | 10 (18.9) | 1 (8.3) | 11 (11.0) |
Post-op Experience | 4 (11.4) | 31 (58.5) | 1 (8.3) | 36 (36.0) |
Commercial | 2 (5.7) | 3 (5.7) | 0 (0.0) | 5 (5.0) |
Education | 0 (0.0) | 2 (3.8) | 9 (75.0) | 11 (11.0) |